Business

How Brand Personality Affects Your Clothing Brand

Because people tend to attribute human qualities to the brands they interact with, your brand’s personality will determine how you will relate to and connect with consumers. Before you make any marketing decisions about your new clothing brand, you should first understand the type of personality you want to project. With this knowledge, you can …

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Why Employers Should Be Considering Education Verification During Hiring

Bringing on new hires can be both time-consuming and stressful. It is tempting to rush the process and quickly fill a vacant spot on your team. However, when the hiring process is rushed it can sometimes mean that important details are overlooked. Ensuring that your potential new employees are qualified is essential to long-term success. …

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Here’s how cybercrime can damage your business – and how to stop it

The internet is an amazing tool that your business can use to transform everything from sales to staff satisfaction. However, there is a darker side to the internet, and with it comes a host of cyber threats that can target your business, causing crippling damage. Here’s what to watch out for with cybercrime, and how …

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5 Tips for Improving Your Content Marketing Strategy

Generating engaging, high-quality content is important for keeping customers engaged with your brand. Great content positions your company as an expert in its industry and informs your customers on various aspects of your business. If your company isn’t gaining a lot of traffic on its website, chances are you need to improve your content marketing …

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How To Improve Employee Experience

Every successful business person will tell you that employees are the lifeblood of their organization. The employee experience will affect every aspect of your operations, impacting your customer relations, your bottom line, and your productivity rates. The term “employee experience” refers to every interaction your employees have with your business, from the moment they submit …

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Things to Know About Anti-C Suits

Suppose you are visiting a high radiation area, you might find yourself worrying about what level of care to take to prevent or mitigate the risks that come with radiation exposure. The primary precaution will be wearing anti-contamination clothing. Anti-contamination (anti-C) suits are clothing worn to protect your body from contamination in areas with high …

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Understanding Martech Insights For Medical Businesses in 2020

Currently, having a marketing strategy that includes technology tools (Martech) is essential in all kinds of business and not just healthcare. Today, more than ever, medical businesses like hospitals need to work hard to communicate with their patients individually to provide relevant information effectively. Due to globalization and technological advancement, patients have so many options …

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